Online Advertising Trends 

Video has been a major buzzword in digital marketing for some time now, but sometimes it's necessary to step back and remember all the factors that make it such a powerful branding tool, and why you...

Video consumption just won't stop. eMarketer projects by 2024, there will be 115.1 million CTV households in the U.S and video is just one portion of over-the-top (OTT) consumption. Customers are also using mobile...

We've all done it — got trapped in a vortex of cute cat or dog (or cat and dog) videos on YouTube and realized that hours have passed. While we might mourn the lost time, this habit is actually a good thing...

With a 2,500% growth in smart speaker usage since 2018, and an overwhelming number of consumers tuning into digital audio streaming platforms (e.g., Spotify, Apple Music, iTunes podcasts, etc.), consumers are turning...

According to eMarketer, content delivered via digital video and TV advertising is projected to follow its current upward trend after a strong first quarter in 2019. These numbers include TV and video advertising...

Today, marketers are forced to navigate more advertising platforms than ever before and deciding where to allocate budget has become increasingly challenging. However, the success of your online advertising...