Data Analytics Trends 

If your business has been on the fence about streaming TV ads, now's the time to jump in. Amazon Ads just formed two powerhouse partnerships—one with Roku, and another with Disney—and together,...

Digital marketing used to be much simpler. You designed an ad, posted it on a few sites, and it worked its magic! In today's landscape, new platforms are emerging left and right, almost as quickly as trends do. This makes...

Let's face the facts, for over a decade, Google has been publicly fine-tuning its algorithm to put the spotlight on high-quality, user-centered content over content created just to rank. 2011 - Panda Update:...

Google Search Console is considered the definitive source of truth for Google-sourced traffic data and is relied on for accurate insights. For SEOs of all levels - from newcomers to seasoned experts - Google Search...

Since October 1st, Google platforms have been experiencing abnormalities in how data is processed and displayed in GA4. Starting in October, CMG identified, a portion of our DV360 UTMs were incorrectly overridden....

CMG's Marketing Minds Give The 411 on APRA Roll out the bureaucratic red (tape) carpet, the star of the privacy law conundrum has arrived: American Privacy Right Act, better known as APRA. While the concept of a...